Welcome to the forefront of conversational AI as we explore the fascinating world of AI chatbots in our dedicated blog series. Discover the latest advancements, applications, and strategies that propel the evolution of chatbot technology. From enhancing customer interactions to streamlining business processes, these articles delve into the innovative ways artificial intelligence is shaping the landscape of automated conversational agents. Whether you’re a business owner, developer, or simply intrigued by the future of interactive technology, join us on this journey to unravel the transformative power and endless possibilities of AI chatbots.
ADVERTISEMENT
YouTube’s most influential creator, MrBeast (Jimmy Donaldson), has become the latest and perhaps the loudest voice in the ongoing debate over artificial intelligence’s impact on the creator economy. Despite his own experiments with AI, MrBeast said he’s increasingly “worried” about how the technology could reshape livelihoods across digital platforms.
“Scary times,” he wrote in a viral post this week.
The timing of his comments is significant. Just days earlier, OpenAI unveiled Sora 2, its upgraded AI video generator, alongside a mobile app that allows users to create lifelike videos of themselves in seconds. The app quickly surged to the top of the U.S. App Store, a signal of how fast AI-generated video is entering mainstream use.
Meanwhile, YouTube has been integrating AI deeper into its ecosystem, from tools that animate still photos to automatic highlight generators for livestreams and podcasts. It even added an AI chatbot to YouTube Studio to help creators manage uploads and engagement more efficiently.
For creators like MrBeast, who leads Forbes’ 2025 Creator List with $85 million in annual earnings and 634 million followers, the rise of AI presents a double-edged sword.
While the technology can accelerate production and lower barriers to entry, it also threatens to devalue originality and authenticity, the very pillars of online influence.
MrBeast’s own AI experiment earlier this year, via his analytics platform Viewstats, ended in controversy after an AI thumbnail generator drew backlash from artists. He later removed the feature and directed users toward hiring human designers instead.
Read More: MrBeast plans to launch phone company as part of expanding business empire
Read More: MrBeast's hits $1 billion net worth, becomes world's youngest billionaire under 30
Read More: YouTuber MrBeast says most people wouldn't want his life, despite his $85 million empire
ADVERTISEMENT
According to LinkedIn’s research with over 1,700 B2B tech buyers, video storytelling has emerged as the most trusted, engaging, and effective format for B2B marketers. But what’s driving this shift towards video in B2B? (Image Source: Unsplash)
ADVERTISEMENT
Parliamentary Panel stressed the importance of stronger self-regulation by news organisations and digital publishers through the establishment of internal fact-checking mechanisms and ombudsmen.
ADVERTISEMENT
Advertising
Layoffs in Adland: Omnicom's acquisition of IPG nears finish line. But at what human cost?
Brand Makers
“Focus on what you can control”: Inside the leadership mindset of WPP Media’s Prasanth Kumar
Agency News
'Why buy a network that even Dentsu couldn’t fix?': Inside the gamble of Dentsu's international arm sale
Agency News
Ogilvy India cuts jobs amid client spending slowdown and global AI transition
Digital
Will YouTube steal budgets from TV? The battle for rural India heats up
Brand Makers
Alexandr Wang tells teens to embrace ‘vibe coding’, calling it today’s version of Bill Gates’ software revolution
Brand Makers
We missed the 4G and 5G bus, not 6G: Telecom Minister Jyotiraditya Scindia
Brand Makers
Google appoints Ragini Das as Head of Google for Startups, India
Brand Makers
FCB India appoints Hari Krishnan as Chief Growth Officer
Brand Makers
Anand Mahindra backs Zoho’s Arattai; says "downloaded with pride”
Storyboard18 today has grown into the premier, multi-media destination for the news and the views that matter to the A&M community. In a short span of time, through its pioneering content and properties, Storyboard18 has become an aspiration platform where a mention matters more than the rest, setting the agenda and creating an impact for individuals, brands and businesses. Storyboard18 probes and provokes, igniting heated debates and discourse on the issues and topics that matter. Its breadth of content has grown to include trend-setting coverage of not only the advertising, marketing and media industries, but also startups, policy and tech. Storyboard18's IPs slate has grown to include marquee, aspirational properties like The Visionaries and Share The Spotlight. With its digital depth and television presence through two shows – Media Dialogues With Storyboard18 and the Storyboard18 weekend show, the brand has solidified its position as the apex platform for the A&M industry.
Partner with Us:
For sales and collaboration queries, reach out to
Have a query? Got feedback? Want to share tips or ideas? Our team would be happy to hear from you. Get in touch with us here:
Storyboard18@nw18.com