Instagram is testing a new feature called 'Creator AI' that trains AI to learn influencers' 'voices' and automates responses to fans – GIGAZINE
Welcome to the forefront of conversational AI as we explore the fascinating world of AI chatbots in our dedicated blog series. Discover the latest advancements, applications, and strategies that propel the evolution of chatbot technology. From enhancing customer interactions to streamlining business processes, these articles delve into the innovative ways artificial intelligence is shaping the landscape of automated conversational agents. Whether you’re a business owner, developer, or simply intrigued by the future of interactive technology, join us on this journey to unravel the transformative power and endless possibilities of AI chatbots.
It has been reported that Instagram is testing a program called ‘ Creator AI ‘ that uses AI to help popular influencers interact with their fans. Creator AI is a feature in which a chatbot disguised as an influencer converses with fans through direct messages and comments, and it is expected that influencers will be able to strengthen their connections with their fans while reducing the effort of having to individually reply to a large number of messages and comments.
Ready for a Chatbot Version of Your Favorite Instagram Influencers? – The New York Times
These concerns highlight the challenges of AI-based influencer marketing, The New York Times points out. Because the relationship between influencers and fans is based on authenticity and direct connection, both influencers and fans are concerned that ‘AI could destroy that relationship.’ The New York Times argued that Meta needs to address these concerns while exploring how to use AI effectively.
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