#Marketing

From Mad Men to machines? Big advertisers shift to AI – Reuters

In the dynamic realm of modern marketing, the integration of Artificial Intelligence (AI) has emerged as a crucial asset for businesses seeking to secure a competitive edge. This series of blogs delves into the dynamic intersection of AI and marketing strategies, uncovering how intelligent algorithms and machine learning are reshaping the landscape. From crafting personalized customer experiences to facilitating data-driven decision-making, join us as we explore the transformative power of AI in marketing. These articles provide insights and practical applications, catering to both seasoned marketers and those embarking on their digital journey. By demystifying the role of AI, we aim to shed light on its profound impact on the future of marketing.
From Mad Men to machines? Big advertisers shift to AI  Reuters
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From Mad Men to machines? Big advertisers shift to AI – Reuters

66% of Marketers Using Generative AI Have

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